Consistently Create On-Brand Content [Workbook]

You likely invested in a Brand Style Guide that includes your logo, media assets, and other graphics to grow your business's brand awareness.

Unlike a Brand Style Guide, your Content Style Guide should outline how to create on-brand content, copy, and visuals across your marketing campaigns to ensure clarity and tone consistency.

Inside this guide, you’ll find a set of standards for writing, editing, formatting, and designing your digital marketing content, including the following:

• Grammar
• Punctuation
• Tense
• Tone
• Wording
• and best practices for keeping your content and marketing team on the same page and aligned with your brand messaging.

This guide will help you outline your standards for writing, editing, formatting, and designing your digital marketing content.

Use The Ultimate Content Style Guide template to create on-brand content, copy, and visuals across your text-driven marketing campaigns, ensuring clarity and tone consistency.

About the Creator

👋🏾 Hi, thanks for visiting the Boss Creator Shop. My name is Jasmine (but you can call me Jae). I'm an award-winning storyteller, content creator, editor, and strategist. 

For over 22 years, I have partnered with creative solopreneurs, marketing agencies, and nonprofit leaders to help them clarify and perfect their messaging and outreach campaigns.

I'd love to help you become a more confident and efficient content creator!

Download one of my resources, book a 1:1 session with me, or join +350 solopreneurs who read my weekly insights.